Aida Custom Cosmetics - Menlo Park, California

Anne S.

I have been a very happy client for many years with Aida. I have such confidence I call and request 3-4 lis colors, eye shadow, brow etc. ~ and have her select for me. I always love what she sends, and because she knows my skin color so well, the products look 100% natural. The quality she sells is excellent as well. Do yourself a favor and never ever buy makeup you end up hating ~ work with Aida and get it right every time. Win!

Susan G.

I would give Aida "ten stars" if I could. Aida is a delightful and talented makeup artist with great ideas that really enhance my appearance. I went to Aida as a young professional not really understanding makeup artistry and have been a customer for twenty years. She has kept me supplied with great products when I have moved to different states. She creates a customer service experience that is a treat for anyone who enters her studio. Aida's is a "must stop" whenever I am back in Menlo Park.

Diana C.

Aida is a true makeup artist. When she chooses the right colors and products for you, you look as if you were born with natural makeup. It looks like it belongs to you.

I’ve seen this result on both me and my mother, so I know it’s Aida’s talent and skill, and not luck.

Before meeting Aida, I already received compliments on my makeup, because I know how to apply it. What people don’t know is that I had the problem of having a lot of makeup colors to choose from, yet nothing looked quite right (which is similar to having a closet full of clothes and nothing to wear). I would spend an extra 10 minutes each morning trying to blend colors and add more color because whatever I did never seemed quite right. Throughout the day, I’d be aware that my makeup looked either too bright outdoors or looked nonexistent under sunlight, or too heavy. I wore bronzer to compensate for the fact that my foundation wasn’t the right shade. With Aida’s custom-blended foundation, and the eye, cheek, and lip colors she chooses, I only need to swipe my makeup brush across my skin and it looks great immediately. It’s just right. And it looks natural, but polished.

With makeup prices that are competitive (compared to Sephora and Nordstrom), it is a no brainer to visit Aida. I spend less with Aida already, and in the long run, I will save a lot of time and a lot of money on makeup. I will also no longer throw away partially used tubes of lipstick or partially used pots of eyeshadow. Save money and the environment!

It’s also a lot of fun to visit Aida. She is warm, kind, and gentle, and doesn’t try to sell you things you don’t need. Aida will work with your existing makeup products, to save you money. I prefer to let her start from scratch because I can see the difference when she applies the products she chooses. Buying a complete look by Aida is a worthy investment.

Techloop E. O. L.

Amazing work.

Sheila M. S.